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MLB All-Star Game

30000+
Square Feet
4000+
Fans Amazed
4+
All-Star Chefs

Amaze Fans Attending The MLB All-Star Game in Miami Marlins Park 

After impressing the MLB All-Star committee with a strong and detailed plan to WOW Miami with a unique sports marketing concept, Innovative Group was brought on to conceptualize, design and execute a turnkey build of an empty parking lot adjacent to Marlins Park, playing host to MLB’s premier All-Star Pregame Celebration for 4,000 guests.

  • Brand Experience
  • Customer Experience/Loyalty
  • Direct-to-Consumer Marketing
  • Experiential Engagements
  • Strategic Alliances
  • VIP Hospitality
  • Mobile Activation Assets
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